NBA 2K13‘s Launch Party Featuring Jay-Z, Nas, Meek Mill

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    Right now it can't get any better for 2k Sports' flagship NBA 2K title. Coming on the heels of their smash launch party they held at the 40/40 club Wednesday (Sept. 26th) night, the news came out that EA Sports had canned NBA <em>Live</em>. Probably a wise decision on their part, because the NBA 2K series is a juggernaut right now and this year they have aligned themselves with none other than Jay Z to executive produce <em>NBA 2K13</em>. The aforementioned launch party had Hov himself on hand to premier the game and Meek Mill who delivered a short but dope performance where he ran through his hit “Flexin,” and a few other songs. The event also drew rap stars such as Nas, Talib Kweli and Bow Wow, while athletes like Kevin Durant, Derrick Rose and Kris Humphries were in the building. With DJ SNS on the turntables providing the music, celebs and partygoers alike moved about while enjoying the open bar and tunes.Among all the festivities going on, I still found time to take advantage of the small booth 2K had set up to get in a few runs on the sticks and I came away pretty impressed. As far as the game play is concerned this is the best it’s been in relation to player control and intuitiveness. The dribble moves in <em>2K13</em> have been mapped to the right stick this year and while there will be a learning curve for vets of the series, this was a great direction for them to go in. Graphics were as crisp as ever (the Nets logo really popped on their court, but you knew with Hov on board, that was a given) and the commentary was still pretty dope.Undeniable the launch party was a smashing success and when <em>NBA 2K13</em> drops on October 2<sup>nd </sup>look for that trend to continue.—DJ Rhude (<a href="https://twitter.com/DJRhude" target="_blank">@DJRhude</a>)
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