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Why Dumb Down?

In my opinion, the most ignorant thing you can tell a person is to purposely "dumb it down." Still, I've heard people say this to rappers; I've heard people who write scripts for television shows and movies say this; and Jay Stephens, the VP of Programming for Radio One, and a morning show coach named Steve Reynolds said something similar to me. They said, and I quote, “The 18-34 demographic in urban radio doesn't want to be enlightened, they want to have fun!” I explained to them that this is the Barack Obama Era. People want to be educated, enlightened, as well ...

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